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Let's Get Professional Advice on Professional Speaking

By: Precious Maseko

To be a professional speaker the first step is to write out your speech word for word. Write it as you would say it or would intend to say it. Include every piece of information including what you would say about your visual or audio aids. Every word you put on paper will impact what your audience picks up in your presentation.

You should read your written speech out loud. Tape record yourself to get some idea of what your presentation sounds like. Note the length of your presentation and also if the points you want to emphasize are actually the ones being emphasized. Refine and retune your message until you are confident the message you are sending is the one you want to send. Also, practice speaking your presentation the way you would want to say it - with passion and enthusiasm. Yes, enthusiasm does have to be practiced.

Telling stories in your presentation

- Stories serve many purposes in your presentation. They can by used to highlight and clarify a specific point you want to address in your presentation. Stories can also reemphasize those points in your message to stress their importance.

- Use short humorous stories in your presentation. If your story is too long or you take too long in getting to the punch line, your audience could tune you out.

- Use things that your audience is well associated with in your story. Your audience should be familiar with all the details of your story to they can remain hooked into it, however, only be as detailed as is common knowledge. Specific knowledge or "insider information" will not be relatable to most people since only a few people know about it.

Good transitions for your presentation

- Ask a question. Engage your audience and emphasize the points you are trying to make. "Was there ever a time when..." "How many of you..."

- Review the points you'll be making or the point you've made. Itemize them one by one. You can say, "There are 5 important concepts to know..."

- Use a pause. Give your audience a moment to think about what you just said. You can also introduce a dramatic pause for evoking emotions.

While only representing a small portion of your presentation, transitions are powerful tools you can use to keep your audience tuned in to what you have to say. If you're not seeing the success you'd like to see with your audience, consider working on improving your transitions.

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